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Newark to donate portion of sales to Friends of the Earth Canada - Environmental Communication Options/Huff Strategy

Newark to donate portion of sales to Friends of the Earth Canada

Feb 27th, 2008 10:20 AM

Newark turns silver anniversary in Canada into green donation Pledges percentage of website sales to Friends of the Earth Canada CHICAGO- FEBRUARY 26, 2008– Newark (http://www.newark.ca), part of the global Premier Farnell Group, and a leading multi-channel, high-service distributor of electronic components and equipment supporting millions of engineers and purchasing professionals across the Americas, announced today that it will celebrate its 25th anniversary in Canada by donating a percentage of its Canadian website orders to Friends of the Earth Canada (www.foecanada.org), an affiliate of one of the world’s largest environmental networks. Newark’s contribution will assist the Friends of the Earth Canada in its efforts to reduce climate impacts through targeted energy conservation and efficiency programs. Progress towards that goal will be tracked on the distributor’s homepage. A silver maple leaf, symbolizing Newark’s 25th anniversary in Canada, will turn green as donations progress. Customers who order by phone, fax or email can also opt to include their purchase towards this donation. In addition, Newark is showcasing monthly anniversary promotions throughout the year on its homepage. “We are committed to reducing our impact on the environment and have a comprehensive corporate social responsibility program in place,” comments DeWight Wallace, President, Newark. “For example, we have a green facilities program, use recycled paper for our 2,000+ page catalog and sponsor a global environmental design competition called Live EDGE.” “Friends of the Earth is honoured to engage with Newark on its imaginative approach to celebrating its 25th anniversary in Canada,” says Beatrice Olivastri, Chief Executive Officer, Friends of the Earth Canada. “This donation plan is an excellent way to show Newark’s commitment to environmental excellence, while raising awareness of climate concerns with its customers.” Newark opened its first Canadian office in February of 1983 in London, ON. It now has 50 employees across Canada, including field sales representatives in Vancouver, Calgary, Ottawa, Montreal, Toronto, SW Ontario and Quebec City. About Newark Newark is a leading multi-channel distributor of electronic components and test equipment in the Americas, known for offering the broadest selection of electronics from 440+ top manufacturers required by design engineer and maintenance professionals. www.newark.ca About Friends of the Earth Canada Friends of the Earth-Canada is a voice for the environment, working nationally and internationally to inspire the renewal of communities and the earth through research, education and advocacy. www.foecanada.org Media contact: Janice Fleisher Newark 773.907.5941 jfleisher@newark.com